Illustration campaign is for clients who are viewing the platform for the first time. It displays one example of each of the three use cases offered by Affect Lab.

These use cases are:

  1. Media Insights - It is used when an ad, promo, or trailers or any video are to be tested.
  2. Print Insights - It is used when an image, or a pack is to be tested. This image can be a pack design or banner.
  3. UX Insights - It is used when a website is to be tested.

All 3 use cases demonstrate the use of all three technologies separately or in combination of:

1) Brainwave Mapping and Eye Tracking

2) Facial Coding and Eye Tracking

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